Supply and demand docking | Anhai toys how much do you know?


Time:

2021-02-03

In Quanzhou's industrial belt, when it comes to toys, everyone will think of Anhai. Anhai toy industry started in the 1980 s. In the early 1990 s, some Jinjiang people began to start from handicraft workshops and vigorously develop the toy manufacturing industry. Follow-up in Jinjiang Anhai area, formed a certain scale of toy industry base.

In Quanzhou's industrial belt, when it comes to toys, everyone will think of Anhai. Anhai toy industry started in the 1980 s. In the early 1990 s, some Jinjiang people began to start from handicraft workshops and vigorously develop the toy manufacturing industry. Follow-up in Jinjiang Anhai area, formed a certain scale of toy industry base.

At that time, it was mainly foreign trade orders and OEM production. Due to the low prices of labor and other factors, the export competitiveness of products was strong and the profits were high. At that time, Anhai in Jinjiang and Chenghai in Guangdong were known as the "two seas" of the domestic toy industry ".

With the hot development of cross-border e-commerce, cross-border e-commerce sellers have emerged one after another. More and more sellers are no longer limited to the supply chain in the category of shoes and clothing. They are beginning to look at more niche products and dig deep into the high-quality potential industrial belt.

At the end of January, the event of entering Anhai Toys, jointly organized by Quanzhou Cross-Association, Jinjiang Cross-Association and Anhai Toys Trade Union, was successfully held. On the same day, 20 cross-border e-commerce sellers participated in this event and walked into Anhai's three outstanding toy manufacturers for in-depth exchanges. Quanzhou Jiali Children's Products Co., Ltd

Quanzhou Jiali Children's Products Co., Ltd. was established on January 17, 2002. Its business scope includes the production of children's toys, stationery, clothing, children's daily necessities, injection molded products, blow molded products, plastic blown film products, mold development and manufacturing, bicycles (product exports do not include quota license management varieties) (100 of products are exported), etc.

Chen Yusheng, head of Jiali Children's Products Company, led everyone to visit the company's exhibition hall and production workshop. Finally, everyone was seated in the exhibition hall conference room. Chen Zong introduced the company's product line, operation mode and channel layout in detail. Finally, everyone had a heated discussion on how to cooperate in the follow-up.

The United States and Europe are the largest toy consumer markets in the world. More than 70% of Chinese toys are sold in European and American countries. Since 14 years ago, the demand for toy categories in overseas online platforms has been surging. With the rise of toy export e-commerce, many traditional foreign trade toy enterprises have transformed and laid out cross-border e-commerce platforms.

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Wu Li Industrial Zone, Jinjiang, Fujian, China

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